Version 1.0 · Last updated September 11, 2026
Purvaj.com ("Purvaj", "Platform", "we", "us" or "our") is operated by Familya Connect Private Limited, a company incorporated under the laws of India, having its principal office at Unit No. III, 3rd Floor, Tower IV, Techscape Infopark, Kusumagiri, Kakkanad, Kochi – 682 042, India ("FamilyaConnect" or the "Company"). This Privacy Policy explains how FamilyaConnect collects, receives, uses, stores, processes, discloses and protects personal data and other information in connection with Purvaj, including its website, web applications, Heritage Guide microsites, booking facilities, user portals and related services.
By accessing or using Purvaj, creating an account, making a booking, submitting information or otherwise interacting with the Platform, you acknowledge that you have read and understood this Privacy Policy.
This Privacy Policy is intended to operate together with the Purvaj Terms of Use, applicable booking/refund policies, Cookie Policy and other notices displayed on the Platform.
1.1 This Privacy Policy applies to personal data processed by FamilyaConnect in connection with Purvaj, including information relating to:
1.2 FamilyaConnect seeks to process personal data in accordance with applicable Indian privacy and information-technology laws, including, as applicable:
1.3 Where another applicable law imposes a higher or different requirement, FamilyaConnect may process or retain information to the extent necessary to comply with such legal requirement.
Depending on your interaction with Purvaj, we may collect the following categories of information.
This may include:
Where you use booking functionality, we may collect:
Where you make a Booking for another person, you represent that you are authorised to provide the relevant information to FamilyaConnect.
Payments may be processed through third-party payment gateways or financial service providers.
FamilyaConnect may receive information such as:
Unless expressly stated otherwise, FamilyaConnect does not intend to store complete payment-card credentials or authentication credentials where these are processed directly by authorised payment service providers.
We may process:
We may automatically collect information such as:
Purvaj may use cookies, SDKs, pixels, local storage and similar technologies for authentication, security, functionality, analytics, preferences and, where permitted, communications or marketing.
Further information is provided in the Purvaj Cookie Policy.
FamilyaConnect may process personal data for the following purposes:
FamilyaConnect shall not use personal data for a materially incompatible purpose without providing appropriate notice or obtaining consent where required by applicable law.
Where the DPDP Act applies, FamilyaConnect may process personal data on the basis of consent or for certain permitted legitimate and lawful purposes recognised under applicable law. Where consent is required:
Where processing is necessary for providing a requested Service, administering an account, completing a Booking, processing a payment, complying with law, maintaining security or pursuing another legally permitted purpose, FamilyaConnect may process the relevant information to the extent permitted by applicable law.
The DPDP Act requires consent to be free, specific, informed, unconditional and unambiguous and provides for withdrawal of consent.
Where GDPR applies, FamilyaConnect may rely, as appropriate, upon:
Purvaj may involve information relating to religious, cultural, familial, ritual or heritage activities.
FamilyaConnect does not seek to collect sensitive information merely because it may be associated with the use of Purvaj. Where information relating to religion, health, identity, family relationships or other specially protected categories is voluntarily provided or becomes necessary for a requested Service, FamilyaConnect shall process such information only to the extent permitted by applicable law and reasonably necessary for the relevant purpose.
Users should avoid submitting sensitive personal information that is not necessary for the Service.
Where applicable law requires explicit consent or another heightened legal basis, FamilyaConnect may seek such consent or rely on another permitted basis.
Purvaj may permit a User to make a Booking for another individual. If you provide personal data relating to another person, you represent and warrant that:
FamilyaConnect may reasonably rely on the representations of the person submitting such information unless circumstances indicate otherwise.
Heritage Guides may have public or semi-public profiles or microsites containing information such as:
Information designated for public display may be accessible to internet users and may potentially be indexed, copied or redistributed by third parties.
FamilyaConnect shall not be responsible for independent copying, scraping, redistribution or misuse of publicly available information by third parties, except to the extent liability cannot lawfully be excluded.
Heritage Guides are responsible for ensuring that information submitted by them is lawful and does not infringe the rights of any person.
FamilyaConnect may disclose or provide access to personal data to the following categories of recipients where necessary and lawful:
Technology providers supporting:
Such providers may process information only in accordance with applicable contractual, technical and legal requirements.
Information necessary to fulfil or administer a Booking may be shared with the relevant Heritage Guide or service provider. FamilyaConnect shall endeavour to limit such disclosure to information reasonably necessary for the relevant Service.
Transaction information may be shared with payment gateways, banks, financial institutions and refund/payment service providers for processing and reconciliation.
FamilyaConnect may disclose information where required or permitted by law, including pursuant to:
Personal data may be disclosed or transferred as reasonably necessary in connection with:
subject to applicable law.
FamilyaConnect may use cloud infrastructure, technology providers or service providers located outside India. Where personal data is transferred outside India, FamilyaConnect shall undertake such transfer subject to applicable law, including any restrictions, conditions, contractual safeguards or governmental requirements applicable to such transfer. Where GDPR applies, transfers of personal data outside the European Economic Area shall be undertaken using an applicable lawful transfer mechanism where required.
FamilyaConnect shall retain personal data only for as long as reasonably necessary for the purpose for which it was collected or for another lawful purpose.
Retention periods may depend upon:
Deletion of an account does not necessarily result in immediate deletion of every record associated with that account. FamilyaConnect may retain information where necessary to comply with law, protect its rights, investigate fraud or security incidents, maintain transaction records, resolve disputes, enforce agreements or otherwise pursue a lawful purpose. Where information is no longer required, FamilyaConnect may delete, anonymise or securely dispose of it in accordance with its retention practices.
FamilyaConnect implements reasonable technical and organisational measures appropriate to the nature of the personal data and risks associated with its processing.
These may include:
No electronic transmission, storage system or internet service can be guaranteed to be completely secure. Accordingly, while FamilyaConnect will take reasonable measures to protect personal data, it does not warrant absolute security or guarantee that unauthorised access, cyberattacks, data loss or other security incidents can never occur.
If FamilyaConnect becomes aware of a personal data breach, it shall assess and respond to the incident in accordance with applicable law. Where required, FamilyaConnect may notify affected Data Principals and/or relevant authorities within the applicable statutory timelines and in the prescribed manner. Users agree to reasonably cooperate with FamilyaConnect in connection with security investigations where necessary.
Purvaj is not intended to knowingly collect personal data of children except where such collection is lawful and appropriately authorised. Where applicable law requires parental or lawful guardian consent for processing a child's personal data, FamilyaConnect shall seek or rely upon such consent and apply the safeguards required by applicable law. FamilyaConnect may take reasonable measures to verify age or parental/guardian authorisation where legally required or where it reasonably considers such measures necessary.
Subject to applicable law, a Data Principal/User may have rights including:
Where GDPR applies, additional rights may include:
These rights are subject to statutory exceptions, verification requirements, legal retention obligations and other lawful restrictions.
FamilyaConnect may require reasonable information to verify the identity of a person making a rights request before acting upon it.
Users may raise privacy-related complaints, requests or grievances with FamilyaConnect through:
Familya Connect Private Limited, Unit No. III, 3rd Floor, Tower IV, Techscape Infopark, Kusumagiri, Kakkanad, Kochi – 682 042, India.
Privacy/Grievance Email: helpdesk@purvaj.com
Grievance Officer: Anuroop Geetha Asokan, Email: anuroop@familyaconnect.com
FamilyaConnect shall address grievances in accordance with applicable law and its applicable grievance-redressal procedures. Where the DPDP Act or other applicable law provides a right to approach a regulatory authority or adjudicatory body, nothing in this Privacy Policy restricts that statutory right.
The Platform may contain links to or integrations with third-party websites, applications, payment services or other services. FamilyaConnect does not control the privacy practices of independent third parties. Users should review the privacy policies of such third parties before providing personal data to them.
FamilyaConnect shall not be responsible for the privacy practices, security practices or content of third-party services except to the extent required by applicable law.
FamilyaConnect may send offers, transactional and service-related communications necessary for:
Where required by applicable law, promotional communications shall be sent only after obtaining the appropriate consent or otherwise establishing a lawful basis.
Users may opt out of promotional communications through the available unsubscribe or communication-preference mechanism.
Opting out of marketing communications will not prevent FamilyaConnect from sending essential service, security, legal or transaction-related communications.
Purvaj may use cookies and similar technologies to:
Where required, non-essential cookies shall be used subject to appropriate consent mechanisms. Further details are provided in the Purvaj Cookie Policy.
Where Purvaj is accessed by individuals located outside India, FamilyaConnect may apply additional privacy protections where required by applicable local law. In particular, where GDPR applies, FamilyaConnect shall process personal data in accordance with applicable GDPR requirements, subject to its territorial scope and applicable exemptions. Nothing in this Privacy Policy shall be interpreted as an unconditional representation that every provision of every foreign privacy law applies to FamilyaConnect.
FamilyaConnect may modify this Privacy Policy from time to time to reflect:
The updated Policy shall be published on the Platform with a revised "Last Updated" date. Where required by applicable law, FamilyaConnect shall provide additional notice or obtain consent before implementing material changes. Continued use of Purvaj following an effective update shall constitute acknowledgement of the revised Policy to the extent permitted by applicable law.
For privacy-related questions, requests or grievances, please contact:
Familya Connect Private Limited, Unit No. III, 3rd Floor, Tower IV, Techscape Infopark, Kusumagiri, Kakkanad, Kochi – 682 042, India.
Website: www.purvaj.com. Grievance Officer: Anuroop Geetha Asokan, Email: helpdesk@purvaj.com
By using Purvaj, you acknowledge that you have read and understood this Privacy Policy and that your personal data may be processed in accordance with this Policy and applicable law.